Businesses have long known that online reviews are important for their reputation. A recent study by BrightLocal found that 88% of consumers trust online reviews as much as personal recommendations. This number is only going to continue to grow, as more and more people turn to the internet for information on businesses. In this blog post, we will discuss why online reviews are so important, and how you can get started collecting them!
Online reviews are important for a businesses reputation because they are one of the most trustworthy sources of information for consumers. In addition, online reviews can help businesses improve their products and services, and increase sales.
How do reviews on Google impact your business?
When someone searches for your business on Google, they may see a rating out of five stars next to your listing. This number is based on the reviews that have been left for your business on Google My Business (GMB).
If you don’t have any reviews, potential customers may be less likely to choose your business over one that does have reviews. In addition, businesses with positive reviews are more likely to appear in search results than those without any reviews.
It’s important to note that you can’t control what people say in their reviews. However, you can respond to negative reviews in a way that shows you’re taking customer feedback seriously.
Start Collecting Online Reviews
If you’re not already collecting online reviews, there are a few things you can do to get started. First, make it easy for your customers to leave reviews by providing links on your website and email signature. You can also encourage customers to leave reviews by offering incentives, such as discounts or coupons. ReviewAlly makes all of this a breeze to do, try our free 30 day trial now!
What are your thoughts on online reviews? Let us know in the comments below!